Term 3: Week 8

Kia ora class, 

This week we continue our focus on business planning. Remember that the business plan template available on your Google Classroom (under Business Planning topic) is your assessment template. You need to work through the template with me  and commit to completing your tasks on Google Classroom every week right to the end of this term.

This week we finish the first step every business needs to take when establishing its presence in the market, that is branding and developing business vision and mission statements. 

We will then move to the market research section of the business plan. However, since we have already covered most of it (under the Market Research topic on Google Classroom) we will focus on SWOT analysis.

Mātauranga Māori

I would like to take the opportunity to unpack another Māori concept as we embark on this business planning journey. 

"E tio te tūī , e ketekete te kākā, e korihi te kokako", it takes many instruments to make a symphony.

The whakatāuki below carries wisdom that we can apply to different aspects of our lives - socially, politically, and commercially. In a business context it is crucial that we plan and manage business tools and resources efficiently to thrive and succeed.

Learning Intentions/ Mo te ako

• Identify and develop the main immediate purpose and the long term goal of your business.
• Identify business strengths and weaknesses, and anticipate opportunities and threats to your business.

Success Criteria 

• Write a business mission (purpose) and vision (aim) statements (including a slogan where necessary).
  

• Write a detailed SWOT analysis for your business presented as a grid or a graphic.

Learning Sequence

Monday 12 September

• If you haven't submitted your homework 'Branding Matters' you will need to do so at this beginning of this lesson [5 mins]
• Watch 'what is vision statement' [Video Link] and 'examples of vision statement' [Video Link] videos then each group to write a vision statement and submit to Google Classroom Task 'Write a Vision Statement' [20 mins].
• Watch the videos 'vision vs mission statements' [Video Link] and 'examples of mission statement' [Video Link] then each group to write a mission statement for their business and submit to Google Classroom Task 'Write a Mission Statement' [20 mins].