Section outline

  • The 6 sections of the Business Plan are:

    Introduction
    (business     description and key points from the business plan eg aim or purpose, specific SMART goals, timeline)

    Market research
    (methods, findings, SWOT analysis

    Marketing
    (marketing mix - Price, Product, Place, Promotion)

    People
    (organisation chart of members & roles, responsibilities)

    Finance
    (budgets & graphs explained, sources of finance, sales forecasts, costs & revenue)

    Operations
    (running of the business (eg production, cash), quality control, health & safety procedures)